I don't know what this Outreach Thing really means, even though I do use that expression "outreach" from time to time myself.
In any case, here is a bit of training for those engaged in outreach efforts, whatever they are.
I sound as if Muslims have a choice: to do outreach work or not to do it. Muslim really don't. They don't have a choice.
For, Islam is outreach, period. And that means for anyone to be a Muslim and not to "outreach" in some form or fashion is an oxymoron.
It is a little bit like diving into a deep pool and thinking about not getting wet. It never was and it never will be.
But whatever that outreach thing means, if it has anything to do with doing what all the prophets of God, Alaihim Assalam, did, then I suppose, in our times, it comes down to Taking the Qur'an to Every Home and Heart that Needs It -- and Which One Does Not?
And that boils down to making every effort, and expending every ounce of energy and every microsecond of time and every dollar of wealth and resources with which Allah Almighty might have blessed you, to reach out to all kinds of people in this world -- both Muslim and non-Muslim -- with the message of Islam and inviting them all to the path of Allah.
It is basically a Sales Job.
The difference is while others sell cars and things, you are selling Haqq: Truth.
And while the best the others can offer is a "good deal" on some kind of a worldly commodity, or service, you are offering the greatest possible deal on the greatest possible prize not only in all of this world but also in the next world: Jannat.
And beyond Jannat itself Ridwaanullah!
Wa Ridwaanun Minallahi Akbar!
And if that is your mission, to invite the whole world to Allah, you most likely also need what the prophets of God, Alaihimus Salaam, possessed and displayed: Unswerving Persistence.
Call it Sabr and Istiqaamat if you want.
I don't want to sound rude or disrespectful in the choice of my words to describe this, but it is like saying you need a pretty "Thick Skin" when you are Working for Allah. And that means you should be able to handle rejection, and disappointment, and handle them well, and be able to handle a lot of them.
How can you not? All salespeople do have that quality. They handle a lot of rejection. And they persevere!
And all they are asking, these sellers of cars and things, is to part with a little bit of your money in return for something tangible and physical and wonderful.
But you, you are so very different. You are asking people to put their entire life on the line, and all of that for nothing they can see or touch in this world.
They will have to wait to die before they take delivery of what they paid for in this world with all kinds of toil and trouble and sacrifice and wealth and hard work.
Don't you think it is fair they should balk a bit? These people that you invite to come to Allah? And they should ask you a few times to come back before they even listen to what you have to say?